What this site is for
It exists to separate the relationships a profile assessment actually reads from the claims built on top of them, and to grade each honestly rather than presenting a convention as a standard. That is why every claim is placed in one of four groups, why the plan is reported as a clinical judgement rather than a regulated entity, and why the difference between changing a silhouette and changing a structure is stated on every page where it matters.
What it deliberately does not do
It does not recommend for or against any plan, and it does not invite a reader toward an assessment or a consultation. It is not a booking page and it offers no service in relation to anything it describes. It does not name brands of products or devices, does not quote prices, and does not present a profile line as a target a face has failed to meet.
The facts kept visible
Three facts are repeated wherever they are relevant. A profile is a set of relationships rather than a list of features, so the nose and chin are read against each other. Soft tissue added in front of a structure changes the silhouette without changing the structure. And the profile lines are population averages, which describe rather than prescribe.
How the content is reviewed and corrected
Ke He, MD, Deputy Director and Head of Skin & Laser Aesthetics, is the responsible physician. This subject moves faster in its conversation than in its evidence, so the review is dated and revisited on a short cycle rather than treated as a settled text. If you find something unclear, out of date or wrong, the contact page explains how to tell us, and the correction is made to the page itself.